Mazda - Wikipedia. Coordinates: 3. 4. Ahura Mazda is the name of God in Zoroastrian. The company states: The name was also associated with Ahura Mazda (God of Light), with the hope that it would brighten the image of these compact vehicles. Their website further notes that the name also derives from similarity to the name of the company's founder, Jujiro Matsuda. Toyo Cork Kogyo renamed itself to Toyo Kogyo Co., Ltd. In the late 1. 92. Hiroshima Saving Bank and other business leaders in Hiroshima. Toyo Kogyo produced weapons for the Japanese military throughout the Second World War, most notably the series 3. Type 9. 9 rifle. The company formally adopted the Mazda name in 1. The Mazda R3. 60 was introduced in 1. ![]() Mazda Carol in 1. Beginning in the 1. Mazda was inspired by the NSU Ro 8. Wankel rotary engine as a way of differentiating itself from other Japanese auto companies.
Check out AutoGuide.com's 2016 Mazda CX-5 vs 2016 Hyundai Tucson compact crossover comparison. Which one is the best CUV? The company formed a business relationship with German company NSU, and began with the limited- production Cosmo Sport of 1. Pro Mazda Championship, Mazda has become the sole manufacturer of Wankel- type engines for the automotive market mainly by way of attrition (NSU and Citro. ![]() Both piston- powered and rotary- powered models made their way around the world. The rotary models quickly became popular for their combination of good power and light weight when compared to piston- engined competitors that required heavier V6 or V8 engines to produce the same power. The R1. 00 and the RX series (RX- 2, RX- 3, and RX- 4) led the company's export efforts. During 1. 96. 8, Mazda started formal operations in Canada (Mazda. Canada) although Mazdas were seen in Canada as early as 1. In 1. 97. 0, Mazda formally entered the American market (Mazda North American Operations) and was very successful there, going so far as to create the Mazda Rotary Pickup (based on the conventional piston- powered B- Series model) solely for North American buyers. To this day, Mazda remains the only automaker to have produced a Wankel- powered pickup truck. Additionally, it is also the only marque to have ever offered a rotary- powered bus (the Mazda Parkway, offered only in Japan) or station wagon (within the RX- 3 and RX- 4 lines for certain markets). After nine years of development, Mazda finally launched its new model in the U. S. As American buyers (as well as those in other nations) quickly turned to vehicles with better fuel efficiency, the relatively thirsty rotary- powered models began to fall out of favor. Combined with being the least- efficient automaker in Japan (in terms of productivity), inability to adjust to excess inventory and over- reliance on the U. S. The smaller Familia line in particular became very important to Mazda's worldwide sales after 1. 2016 Mazda CX-9: Shunning Power for Practicality - Official Photos and Info. Get the latest in-depth reviews, ratings, pricing and more for the 2017 Mazda CX-9 from Consumer Reports. Get the best new 2016 Mazda CX-5 deal in your area with the latest pricing, incentives, financing options, and lease info updated by our Pricing Experts. Capella series. Starting with the lightweight RX- 7 in 1. RX- 8, Mazda has continued its dedication to this unique powerplant. This switch in focus also resulted in the development of another lightweight sports car, the piston- powered Mazda Roadster (perhaps better known by its worldwide names as the MX- 5 or Miata), inspired by the concept 'jinba ittai'. Introduced in 1. 98. Roadster has been widely credited with reviving the concept of the small sports car after its decline in the late 1. Partnership with Ford Motor Company. From 1. 97. 4 to 2. Mazda had a partnership with the Ford Motor Company, which acquired a 7% stake in 1. Mazda. Under the administration of Alan Mulally, Ford gradually divested its stake in Mazda from 2. Ford currently holding 2. Mazda stock in 2. Starting in 1. 97. Ford expanded an existing partnership with Mazda resulting in various joint projects. The cooperation had begun in 1. Mazda B- Series spawned a Ford Courier variant for North America, a version which was later offered in other markets as well. Mazda's Bongo and Titan cab- over trucks were sold with Ford badging in mainly Asia and the Pacific region beginning in 1. Mazda began supplying manual transaxles to Ford in the spring of 1. During the 1. 98. Ford gained another 2. Ford gained an extra 5- percent financial stake. Particularly in the Asia- Pacific markets, Ford- badged Mazda products replaced much of their own lineup. The Ford Festiva, Laser, and Telstar were also sold in Japan alongside their Mazda- badged brethren. The Probe was built in a new Mazda company plant in Flat Rock, Michigan along with the mainstream 6. North American version of the Capella) and a companion Mazda MX- 6 sports coupe. Ford also lent Mazda some of its capacity when needed: the Mazda 1. Europe and South Africa was, for a time, a variant of the Ford Fiesta built in plants in Europe and South Africa. Mazda also made an effort in the past to sell some of Ford's cars in Japan, mainly through its Autorama dealer group. Mazda also helped Ford develop the 1. Explorer, which Mazda sold as the 2- door only Mazda Navajo from 1. Ironically, Mazda's version was unsuccessful, while the Ford (available from the start as a 4- door or 2- door model) instantly became the best selling sport- utility vehicle in the United States and kept that title for over a decade. Mazda has used Ford's Ranger pickup as the basis for its North American–market B- Series trucks, starting in 1. Mazda discontinued importing its B- Series trucks to North America, due to costs associated with the chicken tax. Though the Millenia (and its Miller- type V6 engine) were discontinued in 2. Miller- cycle four- cylinder engine for use in its Demio starting in 2. As with its leadership in Wankel technology, Mazda remains (so far) the only automaker to have used a Miller- cycle engine in the automotive realm. Further financial difficulties at Mazda during the 1. Asian financial crisis) caused Ford to increase its stake to a 3. May 1. 99. 6. In June 1. Henry Wallace was appointed President, and he set about restructuring Mazda and setting it on a new strategic direction. He laid out a new direction for the brand including the design of the present Mazda marque; he laid out a new product plan to achieve synergies with Ford, and he launched Mazda's digital innovation program to speed up the development of new products. At the same time, he started taking control of overseas distributors, rationalized dealerships and manufacturing facilities, and driving much needed efficiencies and cost reductions in Mazda's operations. Much of his early work put Mazda back into profitability and laid the foundations for future success. Wallace was succeeded by James Miller in November 1. December 1. 99. 9 by Ford executive Mark Fields, who has been credited with expanding Mazda's new product lineup and leading the turnaround during the early 2. Ford's increased influence during the 1. Mazda to claim another distinction in history, having maintained the first foreign- born head of a Japanese car company, Henry Wallace. Amid the world financial crisis in the fall of 2. Ford was contemplating a sale of its stake in Mazda as a way of streamlining its asset base. Ford and Mazda remained strategic partners through joint ventures and exchanges of technological information. Part of the proceeds were used to build an auto plant in Mexico. The motivation was brought on by market competition from other Japanese automakers efforts in offering vehicles at multiple Japanese dealership networks offered by Toyota, Nissan, and Honda. Mazda's implementation of brand diversification reflected a Japanese engineering philosophy, called Kansei engineering, which was used as an advertising slogan in North America. This selective marketing experiment was ended in the mid- 1. Japanese asset price bubble in 1. This diversification stressed the product development groups at Mazda past its limits. Instead of having a half- dozen variations on any given platform, developers were asked to work on dozens of different models and consumers were confused as well by the explosion of similar new models. One of the oddest sub- marques was M2, used on three rare variants of the Eunos Roadster (the M2- 1. M2- 1. 00. 2 and M2- 1. Autozam AZ- 1 (M2- 1. M2 even had its own avant- garde company headquarters, but was shut down after a very short period of operation. Today, the former marques no longer exist in Japan as sales channels. The Carol was sold at the Autozam store (which specialized in small cars), but it now sold with the Mazda marque, not as the Autozam Carol as it once was. In early 1. 99. 2 Mazda planned to release a luxury marque, Amati, to challenge Acura, Infiniti, and Lexus in North America, which was to begin selling in late 1. The initial Amati range would have included the Amati 5. Eunos 8. 00 in Japan and Australia, Mazda Millenia in the U. S., and Mazda Xedos 9 in Europe), a rebadged version of the Mazda Cosmo and the Amati 1. W1. 2 successor to the Mazda Luce). The Amati marque was eventually scrapped before any cars hit the market. It is perhaps just a curiosity, but . The Xedos line was marketed under the Mazda marque, and used the Mazda badge from the corresponding years. Emblems. Leadership. Jujiro Matsuda (1. Tsuneji Matsuda (1. Kouhei Matsuda (1. Yoshiki Yamasaki (1. Kenichi Yamamoto (1. Masanori Furuta (1. Yoshihiro Wada (1. Henry Wallace (1. Ford Motor Company, first non- Japanese CEO of a Japanese automaker)James E. Miller (1. 99. 7–1. Mark Fields (1. 99. Lewis Booth (2. 00. Hisakazu Imaki (2. Takashi Yamanouchi (2. Masamichi Kogai (2. Environmental efforts. Mazda has conducted research in hydrogen- powered vehicles for several decades. Mazda has developed a hybrid version of its Premacy compact minivan using a version of its signature rotary engine that can run on hydrogen or gasoline. Despite plans to release it in 2. Mazda introduced some of these innovations – bioplastic internal consoles and bio- fabric seats – in its Mazda. Eco. Innovasia 2. Queen Sirikit National Convention Center in Bangkok. Up to 3. 0% of the interior parts in the Mazda. Poti (gobar of cows). These vehicles include the Mazda. Demio, Mazda. 6/Atenza, CX- 5 and 2. Mazda 3. Together these technologies increase fuel economy to a level similar to a hybrid drivetrain.
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